Facebook launches app to manage biz profiles on a single platform
Facebook launched ‘Facebook Business Suite’ for businesses to manage their social media profiles (Instagram, Facebook, Messenger) on a single platform. The app combines post drafting, scheduling, viewing insights, messages, engagements and creating ads for both the platforms. The app is initially available for small businesses and will later be enhanced for larger businesses as well. Facebook will also add WhatsApp to the Business Suite later on.