A group of local entrepreneurs including Paytm founder Vijay Shekhar Sharma have formed a coalition, opposing Google’s Play Store billing policies. Amidst these sentiments, Indus App Bazaar – an app store made by Mumbai-based Indus OS – reported increased traction in both users and developer base in the past week. “We have seen an increase of 40-50% in the number of developer signups in the last 2 weeks”, said Indus OS co-founder Rakesh Deshmukh.

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