Snap hits a $100 bn valuation following rising usage and a rebounding market for digital ads. The app’s active users soared to 265 mn in Q4 2020, which is 22% up from the same period last year. The revenue growth for this year is expected to accelerate from 46% in 2020. There is ample room for its revenue to grow, thanks to products like Discover, Maps and Spotlight. The company is now worth more than four-fifths of companies in the S&P 500 Index.