Google, like Apple and Samsung, is stepping into forming its own retail experience. The first store will be opened in the former Port Authority building, NY. Initially, the shop will focus on Google hardware that is Google phones and Nest home devices. Google is close to acquiring Fitbit, which should add to the catalog of products in the store. Even though 41% of adults in NY are completely vaccinated, the safety of customers and employees will be of paramount priority for Google.