Google will shut down its mobile shopping app for both iOS and Android devices by June. The desktop or web version, however, will continue to available. The mobile shopping app allows user to shop from thousands of online stores by using Google accounts. The move comes at a time when Google is expanding shopping functionality in Search, Image Search, and YouTube, while leveraging AR.
Microsoft has won a contract of $21.88 bn to sell the US. Army AR headsets based on HoloLens product and backed by Azure cloud computing services. The tech giant, for the last two years, has been working with the Army on the prototyping– called Integrated Visual Augmentation System. Now the project has moved into the production phase. The headsets will deliver enhanced situational awareness, enabling information sharing and decision-making.
Snapchat, with over 150% growth in DAU, has seen its user base crossing 60 mn mark in India during the Q4 of 2020. Snap MD Nana Murugesan said that the team in India focused on developing culturally relevant products, community engagement, and partnerships. Indian creators are very active in developing lenses on the platform. Over 6,000 AR experiences had been developed in Nov 2020. Diwali-themed Lenses were used more than 500 mn times on the platform.
Apple has joined hands with Taiwan Semiconductor Manufacturing Co to develop micro OLED displays for its yet to launched augmented reality devices. Apple is partnering with TSMC, the sole supplier of iPhone processors, as micro OLED displays are thinner, smaller and consume less power, making them more suitable for use in wearable AR devices. The displays under development are less than 1 inch in size, reports said.
Xerox expanded its software portfolio by acquiring CareAR, an augmented reality (AR) support platform firm. The firm provides real-time access to expertise for customers, employees and field workers. Xerox believe that with CareAR software remote agents and experts can virtually see the situation and visually guide a solution using a suite of AR tools via desktop, mobile, and smart glass devices as if they were in-person.
The spending on AR/VR would grow at a CAGR of 47.7% to reach $28.8 bn by 2024, according to IDC. China will have the largest AR/VR spending in the Asia/Pacific region having a 90% share in 2020. The use of AR/VR in Edu, retail and discrete manufacturing accounts for 50% of the commercial sector in 2020. VR games are the leading users with more than one-third of AR/VR tech market in 2020. This is followed by training and video/feature viewing (VR) use cases.
Pooraan Jaiswal, CTO of Tribhovandas Bhimji Zaveri, as per media reports, has quit the jewellery brand. Jaiswal, who joined TBZ in 2018, was responsible for the improvement of all IT infrastructure and services for both enterprise and end-users. During his tenure, TBZ moved to the cloud and implemented RPA, data analytics and AR/VR to help the traditional business to navigate a digital route. Jaiswal, having 20 years of experience, also served Globus as CTO.
Lenovo will introduce ThinkReality A3, a pair of enterprise AR glasses, in the middle of the year. The headset sports a 1080p resolution, powered by Qualcomm’s Snapdragon XR1 chip. A pair of fish-eye cameras provide motion tracking, while an eight-megapixel RGB camera grabs video for remote use. The device can be used from factory floors and labs to retail and hospitality spaces, as apps can power remote assistance, guided workflows, and 3D visualisation.
The govt will announce Production Linked Incentive scheme for manufacturing of wearables, drones, VR/ AR and IoT products in India this year. At present, there is a demand for 2-3 bn IoT devices, which is expected to increase to 5 bn over the next two-three years. It is the government’s new initiative to boost manufacturing after the Rs 50,000-cr package to attract smartphone and component manufacturing firms to set up base here.