Monday, 29 July, 2024

C5i Acquires Analytic Edge to Enhance AI-Driven Marketing Analytics

AI firm C5i has acquired Analytic Edge, a company specializing in marketing analytics, to bolster its capabilities in AI-driven marketing solutions. This strategic acquisition aims to integrate Analytic Edge's expertise in data-driven insights with C5i's advanced AI technologies. The merger is expected to offer clients more robust and comprehensive marketing analytics services, enhancing decision-making and targeting in advertising campaigns.