Friday, 3 November, 2023

HubSpot Acquires B2B Data Provider Clearbit to Bolster Its AI Platform

HubSpot, a leading customer relationship management (CRM) and marketing automation software provider, has acquired B2B data provider Clearbit. This strategic move aims to enhance HubSpot's AI-powered platform, enabling businesses to leverage more robust and accurate data to streamline marketing and sales efforts. The integration of Clearbit's data resources is expected to bring valuable insights to HubSpot users, driving better customer engagement and business growth.