Wednesday, 16 August, 2023

Amazon Ads Pose Challenge to Google's Dominance in Digital Marketing

Amazon's growing advertising business is posing a threat to Google's supremacy in the digital marketing space. As brands increasingly turn to Amazon's platform for ad campaigns and product promotion, Google is facing intensified competition. This shift indicates a significant change in the landscape of online advertising, with Amazon's expanding influence reshaping the dynamics of digital marketing, creating a more level playing field for brands and advertisers.