Monday, 6 January, 2025

Health and Fitness Products Experience Surge in D2C and Quick Commerce Sales

Direct-to-consumer (D2C) brands and quick commerce platforms are witnessing a significant increase in demand for health and fitness products. Companies like Healthify and Boldfit report substantial revenue growth, with heightened sales in fitness accessories, wearables, and protein-based items, particularly in Tier II and Tier III cities.