Thursday, 2 May, 2024

TikTok Secures Content Licensing Deal with UMG, Welcomes Tay and Billie

TikTok announces a new content licensing deal with Universal Music Group (UMG), bringing back artists Tay and Billie to the platform. This agreement expands TikTok's music library, allowing users to create and share content featuring songs from UMG's extensive catalog. The partnership aims to enhance user engagement and offer a diverse range of music content to TikTok's global audience.