Friday, 24 March, 2023

India has 96 M paid active OTT subscriptions, says Ormax Report

<p>A report by Ormax, a media consulting firm, stated that in India there are 96M active OTT paid subscriptions, of which 40.7M are paying audiences. Titled &quot;Ormax OTT Audience Report 2021&quot;, it said the Indian OTT audience is currently at 353.2M, with 66% of total paying subscribers being male. The research-based on a sample size of 12,000 from urban and rural India, was conducted between May to July 2021.</p> <p>&nbsp;</p> <p>&nbsp;</p>