Thursday, 1 June, 2023

Majority of CMOs Face Budget Constraints for Strategy Execution, Reveals Gartner

A survey conducted by Gartner reveals that over two-thirds of Chief Marketing Officers (CMOs) are facing budget limitations when it comes to executing their strategies. The findings highlight the financial challenges that CMOs encounter in implementing their marketing plans effectively. With restricted budgets, CMOs are required to prioritize and make strategic decisions to maximize their marketing impact.