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Reliance Retail buys majority stake in D2C brand Clovia for $125 M

Reliance Retail buys majority stake in D2C brand Clovia for $125 M

<p>Reliance Retail, controlled by Mukesh Ambani, said on Sunday that it is buying an 89% stake in Clovia for $125M. India&#39;s largest retail company is looking to increase its apparel and innerwear offerings. Clovia&#39;s $125M investment includes some secondary stake purchases, as per Reliance, which has recently bought online lingerie brands Zivame and Amante. Clovia&#39;s founder and CEO, Pankaj Vermani, said, &quot;Clovia is pleased to become a part of the Reliance Retail family.&quot;<br /> &nbsp;</p>

Read full story at Tech Crunch
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