Friday, 24 March, 2023

Snapchat Announces New Virtual Try-On AR Partnership with Amazon

<p>To provide its customers an augmented reality try-on experience, Snapchat has teamed up with Amazon. The online retailer will now allow Snap users to virtually try on eyewear designs from a variety of well-known brands. This new partnership between Amazon Fashion and the instant-sharing app Snap will give virtual try-ons for items from Persol, Maui Jim, Oakley, Ray-Ban, Costa Del Mar, and other brands that have been made available to Snap&#39;s 363M daily active users.</p>