Friday, 24 March, 2023

Snapchat crosses 60m users milestone in India

<p>Snapchat, with over 150% growth in DAU, has seen its user base crossing 60 mn mark in India during the Q4 of 2020. Snap MD Nana Murugesan said that the team in India focused on developing culturally relevant products, community engagement, and partnerships. Indian creators are very active in developing lenses on the platform. Over 6,000 AR experiences had been developed in Nov 2020. Diwali-themed Lenses were used more than 500 mn times on the platform.</p> <p>&nbsp;</p>