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Friday, 24 March2023

Disney CEO outlines early plans for digital future

Disney CEO outlines early plans for digital future

<p>Walt Disney outlined a strategy for the entertainment, theme park, and consumer goods conglomerate&#39;s use of technology to improve narrative over the course of the next 100 years. Disney&#39;s CEO Bob Chapek called his company&#39;s plan for the metaverse &quot;next-generation storytelling.&quot; He intends to create individualized entertainment experiences from the company&#39;s Marvel and Lucasfilm studios using data collected from theme park visits and consumer streaming habits.</p>

Read full story at Reuters
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