Tuesday, 22 April, 2025

Samsung Enhances AI Appliance Sales in India with Vernacular Language Support and Localized Features

Samsung is intensifying its focus on the Indian market by integrating vernacular language support and India-specific features into its AI-powered appliances. The company aims to achieve 70% of its sales in India from AI-based products, extending AI capabilities to mid-range appliances through the development of Tizen Lite. This initiative includes adding nine Indian languages to its Family Hub refrigerator, catering to the diverse linguistic landscape of the country.