Monday, 19 June, 2023

Twitter Aims to Prioritize Video Commerce in Business Revamp, Reveals Investor Presentation

Twitter plans to place a significant emphasis on video commerce as part of its business overhaul, as outlined in an investor presentation. The social media giant intends to leverage the power of video content to enhance its platform's monetization capabilities and attract more advertisers. By focusing on video commerce, Twitter aims to tap into the growing trend of e-commerce and capitalize on the potential for increased revenue streams.