Friday, 24 March, 2023

69% of CMOs plan to increase spending on MarTech: Report

<p>Two-thirds of chief marketing officers, or about 68%, want to spend more on marketing technology this year. Martech, or marketing technology, was expected to account for 26.2% of the typical marketing spend in 2021, according to Gartner. It is obvious that this is insufficient because CXOs want to add to their Martech stack.The 2022 Gartner Magic Quadrant for Multichannel Marketing Hubs (MMH) includes Resulticks as a leader globally in Martech.</p>