Friday, 24 March, 2023

Microsoft to bring advertisements in its free-to-play Xbox games

<p>An Insider report has appeared which revealed that Microsoft is working on a way to include advertisements in its free-to-play Xbox games. The company is testing ways that will not disrupt the gameplay experience. Microsoft would be building a private marketplace, allowing only select brands into the program. Sources said that Microsoft will not take any cut from the revenue, instead the revenue will be split between the game developer and the advertising brands.</p>