Friday, 24 March, 2023

Sony planning to include advertisements in PlayStation games

<p>Sony is working on bringing ads to free-to-play PlayStation games. The ads would display in games and are intended to provide a mechanism for game producers to monetize their work while also encouraging them to continue developing free-to-play games. The in-game ads are slated to debut by the end of the year and will show in subtle locations within the game, such as billboards. Ads would be sold through a private marketplace, and players may be rewarded for watching them.</p>