Friday, 24 March, 2023

TikTok collaborates with Mercedes-Benz to bring in-car entertainment

<p>Mercedes-Benz announced a collaboration with TikTok to bring the popular social media app to its cars. The partnership aims to offer in-car entertainment through short-form videos, which will be displayed on the car&#39;s infotainment screen. The initiative is expected to target younger drivers and passengers, who can access the platform through their smartphones. The move follows TikTok&#39;s recent expansion into e-commerce and its efforts to increase its user base.&nbsp;</p>